Mar
28
‘Beware the Ides of March … ‘ And the Storms, Too
LITTLE ROCK, Ark., March 28
/PRNewswire/
– March and April can be turbulent months as far as weather goes. From hard rains to high winds, the early spring conditions can really make Old Glory dance. But in all the flag’s glory, the weather-chaotic months can yield extra expenses to flag owners. Flag and Banner, a Little Rock-based purveyor of custom flags and banners offers some tips on how to prolong the life of your flag in spite of the March weather. See http://www.flagandbanner.com/fab/flag.asp?cpage=flagcare1.
American Flag: How to care for your flag in bad weather
“The best thing to do when a storm is coming is to bring your flag indoors,” offers Flag and Banner CEO, Kerry McCoy, “But that’s not always convenient; weather arrives abruptly and disappears just as rapidly. So, if your perfectly good flag gets caught in a sudden windstorm and the fly end becomes tattered, do not despair — all is not lost. Just cut the tattered end off and re-hem it. Your flag will be a bit shorter, but no less proud.”
U.S. Flag: How to repair your flag
If a flag owner is not the best seamstress, Arkansas’ FlagandBanner.com. can repair quality US or state flags. Flag and Banner repairs (http://www.flagandbanner.com/fab/flag.asp?cpage=flagrepair) even the largest flags for a fraction of the full replacement cost, adding years to the flag’s life. Using Flag and Banner’s repair service is especially cost-effective for businesses that fly very large flags that cost thousands of dollars to replace.
“Be careful when trying to bring down one of those large flags,” warns McCoy, “It can be dangerous even when the smallest gusts are blowing. I saw one well-meaning man take flight when he refused to let go of the flag in an updraft. It sent him soaring over 20 feet in the air before he finally decided to let go. ”
For more information on flags or to purchase patriotic items, go to http://www.flagandbanner.com.
Source: Flag and Banner
CONTACT: Kerry McCoy of Flag and Banner, +1-501-375-7633,
kmccoy@flagandbanner.com
Web site: http://www.flagandbanner.com
Mar
11
Industry Highlight
Filed Under AFB in Print | Leave a Comment
Success Story: AR Flag and Banner
Kerry McCoy started Arkansas Flag and Banner in 1975 with $400.00 and a good pair of walking shoes. She sold her flags door-to-door to businesses, schools, and churches. Today FlagandBanner.com is a multi-million dollar company that sells both custom and stock flags and banners to a worldwide customer base.
When asked how she was able to do this Kerry says, “Because we embraced change and specifically technology”. Kerry identified the value of technology early on and has leveraged it to grow her business.
She put a computer on every employee’s desk when most small businesses used a computer for accounting, if at all. Her sales people utilized the Internet for researching potential customers, growing her business outside its previous boundaries. Her buyers found new suppliers lowering cost or at least keeping current ones honest.
She registered her domain name, flagandbanner.com, in September 1995 and immediately established an online presence. She recognized the power of the Internet to grow her business in ways that simply were not possible through traditional sales channels. In 1998 Internet sales accounted for less than 1% of total sales, today over 25% of revenues come from her website’s shopping cart and a significant amount of her off-line sales found her online.
Although Kerry is heavily invested in technology she will tell you that she is not in the technology business… she’s in the flag business and that is where iProv comes in.
“iProv understands that technology is a tool for business, it should play a supporting role not center stage” says Kerry. “I use iProv for everything from web design and Internet marketing to computer support but more importantly I can count on them to give me good advice, they have sound business judgment which is rare in left brain thinkers. I need to be sure they will tell me no…, “No you don’t need that.” I can depend on them to look at every technology decision from a business perspective; how will it affect my bottom line. More than anything that’s why I rely on iProv.”
Each day brings new opportunity in the form of technology. Making the decisions about what to embrace and what to avoid can be a challenge. If asked, Kerry will tell you that one of the most important decisions you will make is choosing a technology partner. Someone you can work with to make those decisions. We are proud that Arkansas Flag and Banner chose us to be their partner for the future.